What are the chief elements of Costco’s strategy? How good is the strategy?
What are the chief elements of Costco’s strategy? How good is the strategy?
The “Guide to Case Analysis” follows the last case in your textbook. It contains information to help you understand how to approach case analysis. In that section, you will find information about how to prepare for a written case analysis. Review this guide to help you prepare for this assignment.
In your textbook, read “Case 3: Costco Wholesale in 2020: Mission, Business Model, and Strategy”. In your readings in this course and previous courses, consider how PESTEL and 5 Force can be used to assess Costco.
In a 4-5 page, APA-formatted paper, develop an article review using the following points to guide your response:
- What are the chief elements of Costco’s strategy? How good is the strategy?
- Do you think Jim Sinegal was an effective CEO? What grade would you give him in leading the process of crafting and executing Costco’s strategy? How well is Craig Jelinek performing as Sinegal’s successor; what grade would you give him so far in leading the process of crafting and executing strategy? What support can you offer for these grades? Refer to Figure 2.1 in Chapter 2 in developing your answers.
- What core values or business principles did Jim Sinegal stress at Costco?
- How well is Costco performing from a financial perspective? Do some number-crunching using the data in case Exhibit 1 to support your answer. Use the financial ratios presented in Table 4.1 of Chapter 4 to help you diagnose Costco’s financial performance.
- How well is Costco performing from a strategic perspective? Does Costco enjoy a competitive advantage over Sam’s Club? Over BJ’s Wholesale? If so, what is the nature of its competitive advantage? Does Costco have a winning strategy? Why or why not?
- What recommendations would you make to Costco top management regarding how best to sustain the company’s growth and improve its financial performance?
Use direct quotations from the work to illustrate important ideas. Include a reference page with the article information in APA format. The reference page is not included as part of the page count requirement.
Requirements: 4-5 pages | .doc file
Business
| Thompson, Arthur A., A. J. Strickland, and John E. Gamble “Crafting and Executing Strategy: Concepts & Cases” 23rd Edition, McGraw-Hill Higher Education, 2022. Print ISBN: 9781260735178 eText ISBN: 9781264250165 |
You can find the case in this book
Only use this text book for references please, and couple sentences for each questions will be fine. Maximum 5 pages without reference page
Case study:
https://drive.google.com/drive/folders/1tIJMFATiNr8K03ax-n4xPJLmIjKmIlf3
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